12:30 – 1:30 p.m.
Dolly’s is thrilled to welcome photographer/director Lauren Greenfield to our store to celebrate her documentary “Generation Wealth,” the opening night film at this year’s Sundance Film Festival
An acclaimed Emmy-winning documentary photographer/filmmaker, Lauren Greenfield is considered a preeminent chronicler of youth culture, gender and consumerism, as a result of her monographs “Fast Forward”, “Girl Culture”, “THIN”, “Generation Wealth” and other photographic works, which have been widely published, exhibited, and collected by museums around the world, including the Art Institute of Chicago, Los Angeles County Museum of Art (LACMA), the J. Paul Getty Museum, the San Francisco Museum of Modern Art (SFMOMA), Smithsonian, the International Center of Photography, the Center for Creative Photography, and the Museum of Fine Arts (Houston).
Recently, Greenfield directed the record-breaking Superbowl and viral spot “#LikeAGirl” (90+ million downloads and 12 billion impressions) which was voted by YouTube as the third best ad of the decade. Sweeping the advertising awards of 2015, Greenfield was named the #1 director and Most Awarded Director by AdAge, the first woman in commercial history to ever top this list, the spot won a 2015 Emmy, 14 Lions (including the Titanium Lion) at the Cannes Festival of Creativity, 7 Clios, 5 Art Directors, 8 pencils at the D & AD Awards, and the Best in Show at the AICP Awards, upon which it became part of the Museum of Modern Art (MoMA) collection. Additionally, ESPN has named her one of their Top 25 Impact Influencers of 2015 and the recently released sequel “Unstoppable Like a Girl” is one of the top 10 YouTube ads of 2015, having received 80 million impressions to date.
On January 18th, 2018, her latest documentary film, “Generation Wealth” (Amazon Studios 2018) will be the opening night film at the Sundance Film Festival 2018. Her previous film, “The Queen of Versailles” was also the opening Night film of Sundance 2012, where it won the Best Director Award in the U.S. Documentary Competition. “The Queen of Versailles” went on to box office success and critical acclaim, including winning the Brisbane International Film Festival Prize, and nominations for Best Documentary by the Directors Guild, International Documentary Association, Critics Choice, and the London Critics Circle Film Awards. Lauren previously directed three award-winning documentary films – “THIN” (HBO), “kids + money” (HBO) and “Beauty CULTure” (Annenberg Space for Photography) that opened at Sundance and Tribeca Film Festivals.
Named one of the 2015 Top 10 directors in Adweek’s Most Creative 100 People and by American Photo as one of the 25 most influential photographers working today, Greenfield started her career as an intern for National Geographic after graduating from Harvard in 1987. Her photographs have regularly appeared in the New York Times Magazine, Time, GQ, and The Guardian, and have won many awards including the ICP Infinity Award, the Hasselblad Grant, the Community Awareness Award from the National Press Photographers, and the Moscow Biennial People’s Choice Award. She lectures at museums and universities around the world and serves on the Advisory Committee of Harvard University’s Office for the Arts.